Anna Makrides

7 papers and 741 indexed citations i.

Anna Makrides has authored 7 papers that have received a total of 741 indexed citations. This includes 3 papers in Sociology and Political Science, 2 papers in Strategy and Management and 2 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (2 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and International Business and FDI (2 papers). Anna Makrides is often cited by papers focused on Digital Marketing and Social Media (2 papers), Consumer Behavior in Brand Consumption and Identification (2 papers) and International Business and FDI (2 papers) and collaborates with scholars based in Cyprus, United Kingdom and France. Anna Makrides's co-authors include Demetris Vrontis, Michael Christofi, Shlomo Y. Tarba, Vijay Pereira and Eleni Trichina and has published in prestigious journals such as Journal of Business Research, The International Journal of Human Resource Management and International Marketing Review