Hee‐Woong Kim
About
Hee‐Woong Kim has authored 99 papers that have received a total of 3.9k indexed citations.
This includes 47 papers in Sociology and Political Science, 47 papers in Information Systems and Management and 23 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Technology Adoption and User Behaviour (47 papers), Digital Marketing and Social Media (38 papers) and Customer Service Quality and Loyalty (23 papers). Hee‐Woong Kim is often cited by papers focused on Technology Adoption and User Behaviour (47 papers), Digital Marketing and Social Media (38 papers) and Customer Service Quality and Loyalty (23 papers) and collaborates with scholars based in South Korea, Singapore and India. Hee‐Woong Kim's co-authors include Sumeet Gupta, Hock Chuan Chan, Yunjie Xu, Atreyi Kankanhalli and SoHyun Lee and has published in prestigious journals such as Communications of the ACM, Computers in Human Behavior and Expert Systems with Applications
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