Jacques Nel
About
Jacques Nel has authored 14 papers that have received a total of 239 indexed citations.
This includes 10 papers in Information Systems and Management, 9 papers in Sociology and Political Science and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Technology Adoption and User Behaviour (10 papers), Digital Marketing and Social Media (9 papers) and Customer Service Quality and Loyalty (5 papers). Jacques Nel is often cited by papers focused on Technology Adoption and User Behaviour (10 papers), Digital Marketing and Social Media (9 papers) and Customer Service Quality and Loyalty (5 papers) and collaborates with scholars based in South Africa and Germany. Jacques Nel's co-authors include Christo Boshoff, Johanna A. Badenhorst-Weiss and Tilo Halaszovich and has published in prestigious journals such as European Journal of Marketing, Journal of Retailing and Consumer Services and Journal of Product & Brand Management
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