Joon Kyoung Kim
About
Joon Kyoung Kim has authored 15 papers that have received a total of 295 indexed citations.
This includes 8 papers in Strategy and Management, 7 papers in Sociology and Political Science and 5 papers in Communication. The topics of these papers are Corporate Social Responsibility Reporting (8 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Joon Kyoung Kim is often cited by papers focused on Corporate Social Responsibility Reporting (8 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers) and collaborates with scholars based in United States, Saudi Arabia and South Korea. Joon Kyoung Kim's co-authors include Jo-Yun Li, Jungmi Jun, Kevin Hull, Robert McKeever and S. Mo Jang and has published in prestigious journals such as Sustainability, Tobacco Control and Journal of Health Communication
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