Kevin Wise
About
Kevin Wise has authored 33 papers that have received a total of 1.2k indexed citations.
This includes 19 papers in Literature and Literary Theory, 18 papers in Sociology and Political Science and 9 papers in Human-Computer Interaction. The topics of these papers are Media Influence and Health (19 papers), Digital Marketing and Social Media (10 papers) and Consumer Behavior in Brand Consumption and Identification (8 papers). Kevin Wise is often cited by papers focused on Media Influence and Health (19 papers), Digital Marketing and Social Media (10 papers) and Consumer Behavior in Brand Consumption and Identification (8 papers) and collaborates with scholars based in United States, Taiwan and Kuwait. Kevin Wise's co-authors include Paul D. Bolls, Saleem Alhabash, Hyojung Park, Rachel L. Bailey and Xiaohan Hu and has published in prestigious journals such as Computers in Human Behavior, Psychophysiology and Communication Research
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