Khanyapuss Punjaisri
About
Khanyapuss Punjaisri has authored 15 papers that have received a total of 1.1k indexed citations.
This includes 11 papers in Marketing, 9 papers in Strategy and Management and 8 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (10 papers), Customer Service Quality and Loyalty (7 papers) and Corporate Identity and Reputation (6 papers). Khanyapuss Punjaisri is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Customer Service Quality and Loyalty (7 papers) and Corporate Identity and Reputation (6 papers) and collaborates with scholars based in United Kingdom, Thailand and China. Khanyapuss Punjaisri's co-authors include Alan Wilson, Heiner Evanschitzky, Christopher Pich, Bidit Lal Dey and Dianne Dean and has published in prestigious journals such as Journal of Business Research, Sustainability and European Journal of Marketing.
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