Malcolm McDonald

60 papers and 1.2k indexed citations i.

Malcolm McDonald has authored 60 papers that have received a total of 1.2k indexed citations. This includes 18 papers in Organizational Behavior and Human Resource Management, 17 papers in Strategy and Management and 13 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (14 papers), Marketing and Advertising Strategies (10 papers) and Management and Marketing Education (9 papers). Malcolm McDonald is often cited by papers focused on Customer Service Quality and Loyalty (14 papers), Marketing and Advertising Strategies (10 papers) and Management and Marketing Education (9 papers) and collaborates with scholars based in United Kingdom, United States and South Sudan. Malcolm McDonald's co-authors include Hugh Wilson, Leslie de Chernatony, Mike Meldrum, Elizabeth Daniel and Mike Wilson and has published in prestigious journals such as Journal of Personality and Social Psychology, European Journal of Marketing and British Journal of Management.