Maomao Chi
About
Maomao Chi has authored 27 papers that have received a total of 402 indexed citations.
This includes 13 papers in Sociology and Political Science, 10 papers in Strategy and Management and 7 papers in Management Information Systems. The topics of these papers are Digital Marketing and Social Media (8 papers), Innovation and Knowledge Management (7 papers) and Technology Adoption and User Behaviour (6 papers). Maomao Chi is often cited by papers focused on Digital Marketing and Social Media (8 papers), Innovation and Knowledge Management (7 papers) and Technology Adoption and User Behaviour (6 papers) and collaborates with scholars based in China and United States. Maomao Chi's co-authors include Joey F. George, Rui Huang, Weijun Wang and Yuanxiang Li and has published in prestigious journals such as Journal of Cleaner Production, Frontiers in Psychology and International Journal of Hospitality Management
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