Mu Wu

8 papers and 280 indexed citations i.

Mu Wu has authored 8 papers that have received a total of 280 indexed citations. This includes 4 papers in Literature and Literary Theory, 3 papers in Sociology and Political Science and 2 papers in Social Psychology. The topics of these papers are Media Influence and Health (4 papers), Supply Chain and Inventory Management (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers). Mu Wu is often cited by papers focused on Media Influence and Health (4 papers), Supply Chain and Inventory Management (2 papers) and Consumer Behavior in Brand Consumption and Identification (2 papers) and collaborates with scholars based in United States, Taiwan and Australia. Mu Wu's co-authors include Hui‐Ming Wee, Hsin Rau, Eun Go, Daniel J. Tamul and Ruoxu Wang and has published in prestigious journals such as Computers in Human Behavior, American Behavioral Scientist and Journal of Computer-Mediated Communication