Myeong-Cheol Park

38 papers and 1.2k indexed citations i.

Myeong-Cheol Park has authored 38 papers that have received a total of 1.2k indexed citations. This includes 22 papers in Information Systems and Management, 19 papers in Sociology and Political Science and 10 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Technology Adoption and User Behaviour (22 papers), Digital Marketing and Social Media (14 papers) and Customer Service Quality and Loyalty (10 papers). Myeong-Cheol Park is often cited by papers focused on Technology Adoption and User Behaviour (22 papers), Digital Marketing and Social Media (14 papers) and Customer Service Quality and Loyalty (10 papers) and collaborates with scholars based in South Korea, Malaysia and China. Myeong-Cheol Park's co-authors include Younghoon Chang, Siew Fan Wong, Christian Fernando Libaque-Sáenz, Jongtae Lee and Jae Jeung Rho and has published in prestigious journals such as Computers in Human Behavior, Information & Management and Scientometrics