Nastaran Hajiheydari
About
Nastaran Hajiheydari has authored 27 papers that have received a total of 326 indexed citations.
This includes 17 papers in Sociology and Political Science, 14 papers in Information Systems and Management and 9 papers in Management Information Systems. The topics of these papers are Technology Adoption and User Behaviour (14 papers), Digital Marketing and Social Media (12 papers) and Big Data and Business Intelligence (5 papers). Nastaran Hajiheydari is often cited by papers focused on Technology Adoption and User Behaviour (14 papers), Digital Marketing and Social Media (12 papers) and Big Data and Business Intelligence (5 papers) and collaborates with scholars based in Iran, United Kingdom and Spain. Nastaran Hajiheydari's co-authors include Saeed Rouhani, Tahereh Saheb, Hossein Olya, Behrouz Zarei and Yichuan Wang and has published in prestigious journals such as Journal of Business Research, Computers in Human Behavior and Technological Forecasting and Social Change
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