Run H. Niu

9 papers and 309 indexed citations i.

Run H. Niu has authored 9 papers that have received a total of 309 indexed citations. This includes 6 papers in Management Information Systems, 4 papers in Organizational Behavior and Human Resource Management and 3 papers in Strategy and Management. The topics of these papers are Customer Service Quality and Loyalty (4 papers), Consumer Market Behavior and Pricing (3 papers) and Supply Chain and Inventory Management (2 papers). Run H. Niu is often cited by papers focused on Customer Service Quality and Loyalty (4 papers), Consumer Market Behavior and Pricing (3 papers) and Supply Chain and Inventory Management (2 papers) and collaborates with scholars based in United States and Canada. Run H. Niu's co-authors include Ying Fan, Kelly Lyons, Ignacio Castillo, Eleni Stroulia and Xuan Zhao and has published in prestigious journals such as European Journal of Marketing, International Journal of Operations & Production Management and Decision Support Systems