Seunghyun Kim
About
Seunghyun Kim has authored 24 papers that have received a total of 477 indexed citations.
This includes 8 papers in Sociology and Political Science, 8 papers in Organizational Behavior and Human Resource Management and 7 papers in Management of Technology and Innovation. The topics of these papers are Digital Marketing and Social Media (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Customer Service Quality and Loyalty (5 papers). Seunghyun Kim is often cited by papers focused on Digital Marketing and Social Media (6 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Customer Service Quality and Loyalty (5 papers) and collaborates with scholars based in United States and South Korea. Seunghyun Kim's co-authors include JaeMin Cha, Jeffrey A. Beck, Ronald F. Cichy, Bonnie J. Knutson and Mi‐Ran Kim and has published in prestigious journals such as International Journal of Hospitality Management, Sustainability and European Planning Studies.
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