Sheelagh Matear
About
Sheelagh Matear has authored 18 papers that have received a total of 996 indexed citations.
This includes 10 papers in Organizational Behavior and Human Resource Management, 5 papers in Sociology and Political Science and 5 papers in Strategy and Management. The topics of these papers are Customer Service Quality and Loyalty (9 papers), Digital Marketing and Social Media (4 papers) and Innovation and Knowledge Management (3 papers). Sheelagh Matear is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Digital Marketing and Social Media (4 papers) and Innovation and Knowledge Management (3 papers) and collaborates with scholars based in New Zealand, Norway and United Kingdom. Sheelagh Matear's co-authors include Brendan Gray, Tony C. Garrett, Kenneth R. Deans, Richard Gray and Roger Baxter and has published in prestigious journals such as Industrial Marketing Management, European Journal of Marketing and International Journal of Physical Distribution & Logistics Management
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