Xiaofeng Yu

17 papers and 207 indexed citations i.

Xiaofeng Yu has authored 17 papers that have received a total of 207 indexed citations. This includes 5 papers in Sociology and Political Science, 4 papers in Information Systems and 4 papers in Information Systems and Management. The topics of these papers are Technology Adoption and User Behaviour (4 papers), Digital Marketing and Social Media (4 papers) and Consumer Retail Behavior Studies (3 papers). Xiaofeng Yu is often cited by papers focused on Technology Adoption and User Behaviour (4 papers), Digital Marketing and Social Media (4 papers) and Consumer Retail Behavior Studies (3 papers) and collaborates with scholars based in China, Iran and Australia. Xiaofeng Yu's co-authors include Xuandong Li, Tian Zhang, Jin Wang, Jun Hu and Peijian Song and has published in prestigious journals such as Frontiers in Psychology, Information & Management and Sustainable Cities and Society