Yao‐Chin Wang
About
Yao‐Chin Wang has authored 78 papers that have received a total of 1.2k indexed citations.
This includes 38 papers in Sociology and Political Science, 28 papers in Social Psychology and 28 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (22 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Customer Service Quality and Loyalty (20 papers). Yao‐Chin Wang is often cited by papers focused on Digital Marketing and Social Media (22 papers), Consumer Behavior in Brand Consumption and Identification (21 papers) and Customer Service Quality and Loyalty (20 papers) and collaborates with scholars based in United States, Taiwan and China. Yao‐Chin Wang's co-authors include Chyong‐Ru Liu, Emily Ma, Hailin Qu, Wen‐Shiung Huang and Shi Xu and has published in prestigious journals such as Tourism Management, IEEE Access and Current Medicinal Chemistry
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