Abdelsalam Busalim

17 papers and 670 indexed citations i.

Abdelsalam Busalim has authored 17 papers that have received a total of 670 indexed citations. This includes 11 papers in Sociology and Political Science, 10 papers in Information Systems and Management and 5 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (10 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Abdelsalam Busalim is often cited by papers focused on Technology Adoption and User Behaviour (10 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers) and collaborates with scholars based in Malaysia, Ireland and United Kingdom. Abdelsalam Busalim's co-authors include Ab Razak Che Hussin, Hassan Abuhassna, Maslin Masrom, Noraffandy Yahaya and Theo Lynn and has published in prestigious journals such as Computers & Education, International Journal of Information Management and Journal of Services Marketing