Agnès Nairn
About
Agnès Nairn has authored 47 papers that have received a total of 1.0k indexed citations.
This includes 19 papers in Marketing, 13 papers in Sociology and Political Science and 10 papers in Gender Studies. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (16 papers), Media, Gender, and Advertising (7 papers) and Media Influence and Health (5 papers). Agnès Nairn is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Media, Gender, and Advertising (7 papers) and Media Influence and Health (5 papers) and collaborates with scholars based in United Kingdom, France and United States. Agnès Nairn's co-authors include Paul Bottomley, Pierre Berthon, Robert G. Heath, Fiona Spotswood and Tina M. Lowrey and has published in prestigious journals such as PLoS ONE, Journal of Business Research and Journal of Business Ethics
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