Alexander Ilic
About
Alexander Ilic has authored 30 papers that have received a total of 321 indexed citations.
This includes 10 papers in Sociology and Political Science, 9 papers in Information Systems and 7 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (6 papers) and Consumer Retail Behavior Studies (5 papers). Alexander Ilic is often cited by papers focused on Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (6 papers) and Consumer Retail Behavior Studies (5 papers) and collaborates with scholars based in Switzerland, Germany and United States. Alexander Ilic's co-authors include Remo Manuel Frey, Elgar Fleisch, Florian Michahelles, Thorsten Staake and Martin Natter and has published in prestigious journals such as Computers in Human Behavior, Food and Chemical Toxicology and Journal of Interactive Marketing
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