Alexander Rosado-Serrano

6 papers and 745 indexed citations i.

Alexander Rosado-Serrano has authored 6 papers that have received a total of 745 indexed citations. This includes 5 papers in Strategy and Management, 2 papers in Marketing and 2 papers in Management of Technology and Innovation. The topics of these papers are Franchising Strategies and Performance (4 papers), Merger and Competition Analysis (1 paper) and Consumer Market Behavior and Pricing (1 paper). Alexander Rosado-Serrano is often cited by papers focused on Franchising Strategies and Performance (4 papers), Merger and Competition Analysis (1 paper) and Consumer Market Behavior and Pricing (1 paper) and collaborates with scholars based in Puerto Rico, Spain and United States. Alexander Rosado-Serrano's co-authors include Justin Paul, Antonio Navarro García, Desislava Dikova and Teresa Longobardi and has published in prestigious journals such as Journal of Business Research, International Journal of Hospitality Management and International Marketing Review.