Alexandra Zbuchea
About
Alexandra Zbuchea has authored 43 papers that have received a total of 213 indexed citations.
This includes 12 papers in Strategy and Management, 10 papers in Sociology and Political Science and 10 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (6 papers), Environmental Sustainability in Business (5 papers) and Digital Marketing and Social Media (5 papers). Alexandra Zbuchea is often cited by papers focused on Technology Adoption and User Behaviour (6 papers), Environmental Sustainability in Business (5 papers) and Digital Marketing and Social Media (5 papers) and collaborates with scholars based in Romania, Italy and United States. Alexandra Zbuchea's co-authors include Florina Pînzaru, Elena‐Mădălina Vătămănescu, Andreia Gabriela Andrei, Loredana Ivan and Patrizia Gazzola and has published in prestigious journals such as Sustainability, Kybernetes and Information Systems Management
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