Amanda Beatson
About
Amanda Beatson has authored 60 papers that have received a total of 970 indexed citations.
This includes 23 papers in Sociology and Political Science, 18 papers in Organizational Behavior and Human Resource Management and 14 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (14 papers), Digital Marketing and Social Media (12 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Amanda Beatson is often cited by papers focused on Customer Service Quality and Loyalty (14 papers), Digital Marketing and Social Media (12 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers) and collaborates with scholars based in Australia, United Kingdom and Taiwan. Amanda Beatson's co-authors include Ian Lings, Kim A. Johnston, Greg Marston, Lisa Stafford and Marianella Chamorro‐Koc and has published in prestigious journals such as PLoS ONE, Journal of Business Research and Journal of Business Ethics
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