Annie H. Liu

19 papers and 751 indexed citations i.

About

Annie H. Liu has authored 19 papers that have received a total of 751 indexed citations. This includes 15 papers in Organizational Behavior and Human Resource Management, 9 papers in Marketing and 5 papers in Social Psychology. The topics of these papers are Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Job Satisfaction and Organizational Behavior (6 papers). Annie H. Liu is often cited by papers focused on Customer Service Quality and Loyalty (11 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Job Satisfaction and Organizational Behavior (6 papers) and collaborates with scholars based in United States, New Zealand and India. Annie H. Liu's co-authors include Mark Leach, Wesley J. Johnston, Hongzhi Gao, Sandy D. Jap and My Bui and has published in prestigious journals such as Journal of Business Research, Industrial Marketing Management and European Journal of Marketing

In The Last Decade

Rankless by CCL
2025