Aviv Shoham
About
Aviv Shoham has authored 131 papers that have received a total of 5.1k indexed citations.
This includes 55 papers in Marketing, 53 papers in Strategy and Management and 36 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (45 papers), International Business and FDI (36 papers) and Innovation and Knowledge Management (22 papers). Aviv Shoham is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (45 papers), International Business and FDI (36 papers) and Innovation and Knowledge Management (22 papers) and collaborates with scholars based in Israel, United States and Slovenia. Aviv Shoham's co-authors include Ayalla Ruvio, Gregory M. Rose, Maja Makovec Brenčić, Fredric Kropp and Eran Vigoda‐Gadot and has published in prestigious journals such as Journal of Business Research, Accident Analysis & Prevention and Journal of Product Innovation Management
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