Baojun Gao

37 papers and 1.1k indexed citations i.

Baojun Gao has authored 37 papers that have received a total of 1.1k indexed citations. This includes 18 papers in Sociology and Political Science, 11 papers in Marketing and 7 papers in Artificial Intelligence. The topics of these papers are Digital Marketing and Social Media (16 papers), Customer Service Quality and Loyalty (6 papers) and Consumer Market Behavior and Pricing (5 papers). Baojun Gao is often cited by papers focused on Digital Marketing and Social Media (16 papers), Customer Service Quality and Loyalty (6 papers) and Consumer Market Behavior and Pricing (5 papers) and collaborates with scholars based in China, United States and Hong Kong. Baojun Gao's co-authors include Shan Liu, Nan Hu, Xuefei Deng, Michael J. Gallivan and Indranil Bose and has published in prestigious journals such as Management Science, Tourism Management and Annals of Tourism Research