Barbara Neuhofer
About
Barbara Neuhofer has authored 25 papers that have received a total of 1.8k indexed citations.
This includes 21 papers in Sociology and Political Science, 18 papers in Marketing and 3 papers in Artificial Intelligence. The topics of these papers are Digital Marketing and Social Media (14 papers), Diverse Aspects of Tourism Research (13 papers) and Service and Product Innovation (9 papers). Barbara Neuhofer is often cited by papers focused on Digital Marketing and Social Media (14 papers), Diverse Aspects of Tourism Research (13 papers) and Service and Product Innovation (9 papers) and collaborates with scholars based in Austria, United Kingdom and Poland. Barbara Neuhofer's co-authors include Dimitrios Buhalis, Adele Ladkin, Roman Egger, Francisco Femenia-Serra and Mattia Rainoldi and has published in prestigious journals such as Annals of Tourism Research, Journal of Travel Research and International Journal of Contemporary Hospitality Management
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