Bee‐Lia Chua
About
Bee‐Lia Chua has authored 78 papers that have received a total of 2.3k indexed citations.
This includes 50 papers in Sociology and Political Science, 47 papers in Marketing and 32 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (31 papers), Customer Service Quality and Loyalty (30 papers) and Diverse Aspects of Tourism Research (26 papers). Bee‐Lia Chua is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (31 papers), Customer Service Quality and Loyalty (30 papers) and Diverse Aspects of Tourism Research (26 papers) and collaborates with scholars based in Malaysia, South Korea and United States. Bee‐Lia Chua's co-authors include Heesup Han, Sanghyeop Lee, Amr Al‐Ansi, Jinkyung Jenny Kim and Aleksandar Radić and has published in prestigious journals such as Tourism Management, International Journal of Environmental Research and Public Health and Technological Forecasting and Social Change
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