Bingjia Shao

28 papers and 532 indexed citations i.

Bingjia Shao has authored 28 papers that have received a total of 532 indexed citations. This includes 21 papers in Sociology and Political Science, 11 papers in Marketing and 11 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (20 papers), Technology Adoption and User Behaviour (11 papers) and Customer Service Quality and Loyalty (7 papers). Bingjia Shao is often cited by papers focused on Digital Marketing and Social Media (20 papers), Technology Adoption and User Behaviour (11 papers) and Customer Service Quality and Loyalty (7 papers) and collaborates with scholars based in China, United States and Malaysia. Bingjia Shao's co-authors include Zhang Yu, Xin Luo and Chenglin Liao and has published in prestigious journals such as Computers in Human Behavior, Frontiers in Psychology and Information & Management