Bodo B. Schlegelmilch
About
Bodo B. Schlegelmilch has authored 147 papers that have received a total of 7.8k indexed citations.
This includes 57 papers in Strategy and Management, 46 papers in Marketing and 31 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (28 papers), Ethics in Business and Education (27 papers) and Innovation and Knowledge Management (24 papers). Bodo B. Schlegelmilch is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (28 papers), Ethics in Business and Education (27 papers) and Innovation and Knowledge Management (24 papers) and collaborates with scholars based in Austria, United Kingdom and United States. Bodo B. Schlegelmilch's co-authors include Adamantios Diamantopoulos, Björn Ambos, Verena Gruber, Barbara Stöttinger and Vincent‐Wayne Mitchell and has published in prestigious journals such as Strategic Management Journal, Journal of Cleaner Production and Journal of Business Research.
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