Bonhak Koo

43 papers and 568 indexed citations i.

Bonhak Koo has authored 43 papers that have received a total of 568 indexed citations. This includes 12 papers in Organizational Behavior and Human Resource Management, 12 papers in Marketing and 10 papers in Sociology and Political Science. The topics of these papers are Ecology and Conservation Studies (9 papers), Customer Service Quality and Loyalty (9 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers). Bonhak Koo is often cited by papers focused on Ecology and Conservation Studies (9 papers), Customer Service Quality and Loyalty (9 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers) and collaborates with scholars based in South Korea, United States and Spain. Bonhak Koo's co-authors include Heesup Han, Bee‐Lia Chua, Jinkyung Jenny Kim, Aleksandar Radić and Antonio Ariza‐Montes and has published in prestigious journals such as International Journal of Environmental Research and Public Health, Technological Forecasting and Social Change and International Journal of Hospitality Management