Brahim Zarouali

25 papers and 760 indexed citations i.

About

Brahim Zarouali has authored 25 papers that have received a total of 760 indexed citations. This includes 19 papers in Sociology and Political Science, 8 papers in Marketing and 5 papers in Information Systems. The topics of these papers are Privacy, Security, and Data Protection (9 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers). Brahim Zarouali is often cited by papers focused on Privacy, Security, and Data Protection (9 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers) and collaborates with scholars based in The Netherlands, Belgium and Germany. Brahim Zarouali's co-authors include Karolien Poels, Michel Walrave, Koen Ponnet, Claes H. de Vreese and Natali Helberger and has published in prestigious journals such as Computers in Human Behavior, Journal of Advertising and Communication Research

In The Last Decade

Rankless by CCL
2025