Carmel Herington
About
Carmel Herington has authored 34 papers that have received a total of 1.6k indexed citations.
This includes 21 papers in Organizational Behavior and Human Resource Management, 15 papers in Marketing and 12 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (19 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Digital Marketing and Social Media (9 papers). Carmel Herington is often cited by papers focused on Customer Service Quality and Loyalty (19 papers), Consumer Behavior in Brand Consumption and Identification (10 papers) and Digital Marketing and Social Media (9 papers) and collaborates with scholars based in Australia. Carmel Herington's co-authors include Bill Merrilees, Scott Weaven, Dale Miller, Ruth McPhail and Hugh Wilkins and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Journal of Travel Research
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