Chang‐Hyun Jin
About
Chang‐Hyun Jin has authored 44 papers that have received a total of 573 indexed citations.
This includes 24 papers in Marketing, 20 papers in Sociology and Political Science and 13 papers in Information Systems and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (17 papers), Digital Marketing and Social Media (13 papers) and Technology Adoption and User Behaviour (10 papers). Chang‐Hyun Jin is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Digital Marketing and Social Media (13 papers) and Technology Adoption and User Behaviour (10 papers) and collaborates with scholars based in South Korea, Latvia and China. Chang‐Hyun Jin's co-authors include Jeong Kim and Jorge Villegas and has published in prestigious journals such as Computers in Human Behavior, Information & Management and Sustainability
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