Chao-Chin Huang

10 papers and 245 indexed citations i.

Chao-Chin Huang has authored 10 papers that have received a total of 245 indexed citations. This includes 7 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Customer Service Quality and Loyalty (5 papers). Chao-Chin Huang is often cited by papers focused on Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Customer Service Quality and Loyalty (5 papers) and collaborates with scholars based in Taiwan. Chao-Chin Huang's co-authors include Shui‐Kai Chang, Chia‐Min Lin, Cheng–Di Dong, Kaimin Wu and Shih‐Chieh Fang and has published in prestigious journals such as Management Decision, Marine Policy and Journal of Food Science and Technology