Cheng Zhang

120 papers and 2.0k indexed citations i.

Cheng Zhang has authored 120 papers that have received a total of 2.0k indexed citations. This includes 39 papers in Sociology and Political Science, 29 papers in Information Systems and Management and 18 papers in Management Information Systems. The topics of these papers are Digital Marketing and Social Media (31 papers), Technology Adoption and User Behaviour (28 papers) and Knowledge Management and Sharing (13 papers). Cheng Zhang is often cited by papers focused on Digital Marketing and Social Media (31 papers), Technology Adoption and User Behaviour (28 papers) and Knowledge Management and Sharing (13 papers) and collaborates with scholars based in China, United States and Singapore. Cheng Zhang's co-authors include Yunjie Xu, Peijian Song, Ling Xue, Chee Wei Phang and Bo Fu and has published in prestigious journals such as Journal of the American Statistical Association, PLoS ONE and Journal of Marketing.