Cheng-Shiung Wu
About
Cheng-Shiung Wu has authored 8 papers that have received a total of 297 indexed citations.
This includes 8 papers in Organizational Behavior and Human Resource Management, 5 papers in Strategy and Management and 4 papers in Sociology and Political Science. The topics of these papers are Customer Service Quality and Loyalty (8 papers), Business Strategy and Innovation (4 papers) and Digital Marketing and Social Media (3 papers). Cheng-Shiung Wu is often cited by papers focused on Customer Service Quality and Loyalty (8 papers), Business Strategy and Innovation (4 papers) and Digital Marketing and Social Media (3 papers) and collaborates with scholars based in Taiwan. Cheng-Shiung Wu's co-authors include Chin‐Tsai Lin, Chuan Lee, Sheng‐Hshiung Tsaur, Chang‐Hua Yen and Chien-Yu Chen and has published in prestigious journals such as Expert Systems with Applications, International Journal of Production Economics and Service Industries Journal
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