Chih‐Hsing Liu

138 papers and 3.1k indexed citations i.

Chih‐Hsing Liu has authored 138 papers that have received a total of 3.1k indexed citations. This includes 83 papers in Sociology and Political Science, 58 papers in Marketing and 38 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (56 papers), Diverse Aspects of Tourism Research (43 papers) and Consumer Behavior in Brand Consumption and Identification (36 papers). Chih‐Hsing Liu is often cited by papers focused on Digital Marketing and Social Media (56 papers), Diverse Aspects of Tourism Research (43 papers) and Consumer Behavior in Brand Consumption and Identification (36 papers) and collaborates with scholars based in Taiwan, China and Australia. Chih‐Hsing Liu's co-authors include Jeou‐Shyan Horng, Sheng-Fang Chou, Wen-Qi Ruan, Shu-Ning Zhang and Chang-Yen Tsai and has published in prestigious journals such as Tourism Management, Expert Systems with Applications and International Journal of Hospitality Management.