Chi‐Shiun Lai
About
Chi‐Shiun Lai has authored 20 papers that have received a total of 946 indexed citations.
This includes 11 papers in Organizational Behavior and Human Resource Management, 9 papers in Strategy and Management and 8 papers in Marketing. The topics of these papers are Customer Service Quality and Loyalty (10 papers), Corporate Social Responsibility Reporting (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Chi‐Shiun Lai is often cited by papers focused on Customer Service Quality and Loyalty (10 papers), Corporate Social Responsibility Reporting (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers) and collaborates with scholars based in Taiwan, Lithuania and Vietnam. Chi‐Shiun Lai's co-authors include Chin-Fang Yang, Jin‐An Huang, Rhay‐Hung Weng, Wen‐Chen Tsai and Wei‐Hsiung Hu and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Industrial Marketing Management
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