Christian Weismayer

18 papers and 438 indexed citations i.

Christian Weismayer has authored 18 papers that have received a total of 438 indexed citations. This includes 8 papers in Sociology and Political Science, 6 papers in Marketing and 4 papers in Food Science. The topics of these papers are Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Diverse Aspects of Tourism Research (3 papers). Christian Weismayer is often cited by papers focused on Digital Marketing and Social Media (5 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Diverse Aspects of Tourism Research (3 papers) and collaborates with scholars based in Austria, United States and Brazil. Christian Weismayer's co-authors include Lidija Lalicic, Ulrich Gunter, İrem Önder, Stefan Dreßler and Sabine Sedlacek and has published in prestigious journals such as Journal of Cleaner Production, Journal of Business Research and Technological Forecasting and Social Change.