Clyde A. Warden
About
Clyde A. Warden has authored 31 papers that have received a total of 635 indexed citations.
This includes 11 papers in Sociology and Political Science, 9 papers in Marketing and 8 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Customer Service Quality and Loyalty (8 papers), Digital Marketing and Social Media (6 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers). Clyde A. Warden is often cited by papers focused on Customer Service Quality and Loyalty (8 papers), Digital Marketing and Social Media (6 papers) and Consumer Behavior in Brand Consumption and Identification (6 papers) and collaborates with scholars based in Taiwan, China and United Kingdom. Clyde A. Warden's co-authors include Judy F. Chen, Chi‐Cheng Chang, Tsung‐Chi Liu, Chaoyun Liang and Antony R. Warden and has published in prestigious journals such as Journal of Business Ethics, Computers in Human Behavior and Computers & Education
In The Last Decade
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