D. S. Leathar

26 papers and 547 indexed citations i.

D. S. Leathar has authored 26 papers that have received a total of 547 indexed citations. This includes 7 papers in Marketing, 5 papers in Gender Studies and 4 papers in General Health Professions. The topics of these papers are Media Influence and Health (4 papers), Media, Gender, and Advertising (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). D. S. Leathar is often cited by papers focused on Media Influence and Health (4 papers), Media, Gender, and Advertising (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers) and collaborates with scholars based in United Kingdom and Switzerland. D. S. Leathar's co-authors include P. P. Aitken, Gerard Hastings, Alison C. Scott, Anthony S. Blinkhorn and Elizabeth Kay and has published in prestigious journals such as Social Science & Medicine, Journal of Services Marketing and Health Education Research