D. Varan

42 papers and 797 indexed citations i.

D. Varan has authored 42 papers that have received a total of 797 indexed citations. This includes 30 papers in Sociology and Political Science, 30 papers in Marketing and 15 papers in Literature and Literary Theory. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (29 papers), Digital Marketing and Social Media (26 papers) and Media Influence and Health (15 papers). D. Varan is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (29 papers), Digital Marketing and Social Media (26 papers) and Media Influence and Health (15 papers) and collaborates with scholars based in Australia, United States and North Macedonia. D. Varan's co-authors include Steven Bellman, Jennifer A. Robinson, Shiree Treleaven-Hassard, Jamie Murphy and Robert F. Potter and has published in prestigious journals such as Journal of Business Research, Computers in Human Behavior and European Journal of Marketing