Dag Bennett

13 papers and 234 indexed citations i.

Dag Bennett has authored 13 papers that have received a total of 234 indexed citations. This includes 8 papers in Marketing, 4 papers in Management Science and Operations Research and 2 papers in Sociology and Political Science. The topics of these papers are Consumer Market Behavior and Pricing (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Innovation Diffusion and Forecasting (4 papers). Dag Bennett is often cited by papers focused on Consumer Market Behavior and Pricing (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Innovation Diffusion and Forecasting (4 papers) and collaborates with scholars based in United Kingdom, Spain and Australia. Dag Bennett's co-authors include José Ramón Saura, Charles Graham, Marta Peris‐Ortiz, Belém Barbosa and María Clemente and has published in prestigious journals such as Business Horizons, Applied Sciences and International Marketing Review