Debra A. Laverie
About
Debra A. Laverie has authored 42 papers that have received a total of 1.9k indexed citations.
This includes 18 papers in Marketing, 15 papers in Management of Technology and Innovation and 13 papers in Sociology and Political Science. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (17 papers), Management and Marketing Education (15 papers) and Customer Service Quality and Loyalty (9 papers). Debra A. Laverie is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (17 papers), Management and Marketing Education (15 papers) and Customer Service Quality and Loyalty (9 papers) and collaborates with scholars based in United States and Latvia. Debra A. Laverie's co-authors include Dennis B. Arnett, Sreedhar Madhavaram, William Humphrey, Tim H. Dodd and Natalia Kolyesnikova and has published in prestigious journals such as Journal of Consumer Research, Journal of Retailing and Journal of Retailing and Consumer Services
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