Didier Louis
About
Didier Louis has authored 34 papers that have received a total of 637 indexed citations.
This includes 30 papers in Marketing, 12 papers in Organizational Behavior and Human Resource Management and 11 papers in Tourism, Leisure and Hospitality Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (24 papers), Consumer Retail Behavior Studies (17 papers) and Customer Service Quality and Loyalty (12 papers). Didier Louis is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (24 papers), Consumer Retail Behavior Studies (17 papers) and Customer Service Quality and Loyalty (12 papers) and collaborates with scholars based in France, Canada and Switzerland. Didier Louis's co-authors include Cindy Lombart, Fabien Durif, Marc Filser and Virginie Berger and has published in prestigious journals such as Journal of Retailing and Consumer Services, Corporate Social Responsibility and Environmental Management and Journal of Product & Brand Management
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