Elisabeth Honka
About
Elisabeth Honka has authored 24 papers that have received a total of 672 indexed citations.
This includes 17 papers in Marketing, 7 papers in Sociology and Political Science and 7 papers in Strategy and Management. The topics of these papers are Consumer Market Behavior and Pricing (17 papers), Digital Platforms and Economics (7 papers) and Digital Marketing and Social Media (6 papers). Elisabeth Honka is often cited by papers focused on Consumer Market Behavior and Pricing (17 papers), Digital Platforms and Economics (7 papers) and Digital Marketing and Social Media (6 papers) and collaborates with scholars based in United States and United Kingdom. Elisabeth Honka's co-authors include Ying Xie, Raluca Ursu, Maria Ana Vitorino, Yi-Lin Tsai and Pradeep K. Chintagunta and has published in prestigious journals such as Journal of Marketing Research, Marketing Science and The RAND Journal of Economics
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