Eojina Kim
About
Eojina Kim has authored 35 papers that have received a total of 893 indexed citations.
This includes 21 papers in Sociology and Political Science, 18 papers in Marketing and 13 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Digital Marketing and Social Media (19 papers), Customer Service Quality and Loyalty (13 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers). Eojina Kim is often cited by papers focused on Digital Marketing and Social Media (19 papers), Customer Service Quality and Loyalty (13 papers) and Consumer Behavior in Brand Consumption and Identification (9 papers) and collaborates with scholars based in United States, South Korea and China. Eojina Kim's co-authors include Liang Tang, Sunny Ham and Robert H. Bosselman and has published in prestigious journals such as Journal of Business Research, International Journal of Environmental Research and Public Health and International Journal of Hospitality Management
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