Eun Yu

5 papers and 323 indexed citations i.

Eun Yu has authored 5 papers that have received a total of 323 indexed citations. This includes 3 papers in Information Systems and Management, 2 papers in Sociology and Political Science and 2 papers in Marketing. The topics of these papers are Technology Adoption and User Behaviour (3 papers), Digital Marketing and Social Media (2 papers) and Art History and Market Analysis (1 paper). Eun Yu is often cited by papers focused on Technology Adoption and User Behaviour (3 papers), Digital Marketing and Social Media (2 papers) and Art History and Market Analysis (1 paper) and collaborates with scholars based in South Korea. Eun Yu's co-authors include Jaemin Jung, Junseok Hwang, Ahreum Hong and Hyungjin Kim and has published in prestigious journals such as Computers in Human Behavior, Telematics and Informatics and Asian Journal of Communication