Fangfang Shi
About
Fangfang Shi has authored 20 papers that have received a total of 349 indexed citations.
This includes 18 papers in Sociology and Political Science, 10 papers in Marketing and 4 papers in Food Science. The topics of these papers are Diverse Aspects of Tourism Research (15 papers), Digital Marketing and Social Media (7 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers). Fangfang Shi is often cited by papers focused on Diverse Aspects of Tourism Research (15 papers), Digital Marketing and Social Media (7 papers) and Consumer Behavior in Brand Consumption and Identification (7 papers) and collaborates with scholars based in China, United States and Australia. Fangfang Shi's co-authors include David Weaver, Bendegül Okumuş, Fevzi Okumuş, Bekir Bora Dedeoğlu and Da Shi and has published in prestigious journals such as Tourism Management, Journal of Travel Research and International Journal of Hospitality Management
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