Fiona Davies
About
Fiona Davies has authored 27 papers that have received a total of 889 indexed citations.
This includes 9 papers in Sociology and Political Science, 9 papers in Marketing and 8 papers in Organizational Behavior and Human Resource Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Customer Service Quality and Loyalty (6 papers) and Digital Marketing and Social Media (5 papers). Fiona Davies is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Customer Service Quality and Loyalty (6 papers) and Digital Marketing and Social Media (5 papers) and collaborates with scholars based in United Kingdom, Australia and Spain. Fiona Davies's co-authors include Luiz Moutinho, Bruce Curry, Ahmad Jamal, Maria Raciti and Julian Gould‐Williams and has published in prestigious journals such as Journal of Marketing Research, Journal of Business Research and European Journal of Marketing
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